28. Practice, profits, and purpose: The 3 Ps of practice ownership

With Stephen Trutter

When starting a healthcare practice, it's easy to get caught up in the details – the who, what, where, and when of opening your practice, so to speak..


But have you stopped to think about the "why"?


According to this week's guest, Stephen Trutter, too often the "why" of practice ownership is an afterthought – if it's considered at all.

Meet our guest

As CEO at Ideal Practices, a dental consulting firm that’s opened more than 3,000 practices, Stephen knows a thing or two about the topic.


Throughout his 17 years in dentistry, Stephen has personally guided more than 850 startup practices. He preaches what he calls "the three Ps of practice ownership: practice, profits and purpose."



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In this episode

  • Why it's critical to define a "why" for your practice and to commit to supporting a cause in the community
  • How to leverage community involvement to strengthen the business end of your practice
  • Who is a good candidate for starting their own healthcare practice
  • How to find the right location for your startup 
  • Some of the common traits of the most successful startups he’s coached

All opinions expressed by the Provide employee participant are solely their current opinions and do not reflect the opinions of Provide, its affiliates, or Fifth Third Bank. The Provide employee participant’s opinions are based on information they consider reliable, but neither Provide, its affiliates, nor Fifth Third Bank warrant its completeness or accuracy and should not be relied upon as such. This content is for informational purposes and does not constitute the rendering of legal, accounting, tax, or investment advice, or other professional services by neither Provide, its affiliates, or Fifth Third Bank. Please consult with appropriate professionals related to your individual circumstances.

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